Certifying World-Class Coaching


Many people are confused about accreditation, what it means and why it is important.  Simply put, the dictionary defines accreditation as the action or process of officially recognizing someone as having a particular status or being qualified to perform a particular activity.  It is the acknowledgment of a person's responsibility for or achievement of something. 

Wikipedia would have you believe that only Academic Institutions are bestowed with accreditation authority.  This is simply not true!  While it is true that Academic Institutions are governed by laws to grant diplomas and degrees based on academic standards, these standards are only relevant to their mission and purpose within the society they serve. 

FACT:  Our Global Society is changing and the needs and wants of that society are evolving.  Out-dated old-school dogma often have out-dated insufficient ways of training the next generation.  A new empowered approach is required to embrace the evolving culture of a generation who no longer want to be suppressed by doctrine that discredits their innate skills, value and worth.    

International Accreditation Organization focuses on Certifying World-Class Coaching Programs.  While we don't believe in the out-dated old-school dogma of academic institutions that charge thousands of dollars for coaching training, we do believe that a certain standard of effort is required to achieve a world-class coaching certification.  We have seen too many "snake-oil-sales-tactics" used to promise people a coaching career in 1 hour of training complete with a downloadable certification requiring ZERO effort.  This tarnishes the coaching industry and the coaching professionals who have truly worked toward their coaching certifications.

At International Accreditation Organization, our mission is to certify world-class coaching programs so that more people can pursue their passion and live their potential as certified coaches.  Some people were born to coach!  Other people need to be trained by professionals who understand the teaching/learning process for every style of learner.  Some people have the desire to coach yet might not have the coaching skills to succeed and they need to be progressed through a curriculum that is structured in a simple step-by-step way.  A coaching training curriculum that maps out the essentials for every student to learn coaching skills, process what they have learned, apply what they have learned and adapt what they have learned to work with their unique approach. 

At International Accreditation Organization, we certify these world-class coaching training programs based on that criteria plus 4 core values based on 4 underlying principles.  We look for programs that instill the core values of Accountability, Diversity, Competency and Integrity.  Our Accreditation Standards follow 4 basic underlying principles for the coaching training programs to qualify as world-class:

  1. The Coaching Training Programs must be Empowerment-Based learning that fosters student accountability.   
  2. The Coaching Training Programs must be affordably priced online with more than 4 hours of video lectures. 
  3. The Coaching Training Programs must have hands-on coaching fieldwork that focuses on real-life coaching not just simulation or peer-to-peer coaching. 
  4. The Coaching Training Programs must provide on-going personal and professional development.       

Self-accountability structured minimum  5+ hours training.


Accessible and affordable for the diverse global student. 


Real-life coaching practicum fieldwork that is verified. 


Honest, ethical and positive difference-making programs.         


Accreditation Guidelines for Coaching Training Programs



An IAOCWC Coaching Training Program must offer the student a process of becoming stronger and more confident, especially in controlling one's life and claiming one's rights as a Coach so they can guide others to do the same.


An IAOCWC Coaching Training Program must offer a variety of ways for the student to learn as well as the opportunity to take the program in a variety of ways so that it is accessible for the student with a range of special needs.


An IAOCWC Coaching Training Program must verify that the student was offered a structured opportunity to practice coaching with REAL clients in order for the student to self-assess their coaching abilities and provide necessary adjustments to grow both personally and professionally.  


An IAOCWC Coaching Training Program must support the coaching student to proceed forward on the basis of honest and ethical behavior that will make a positive difference in the lives of the clients they will coach.  


Coaches who go through a Coaching Training Program Accredited by Us 

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